Val
—
Gro
—
Qua
—
Mom
—
Sta
—
Cap—
P/SN/A
P/E—
Fwd P/E16.73
PEG2.24
52W— – —
RSI—
Target$102.35 (+2.7%)
Beta0.53
Div4.94%
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RSI (14)
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The Clorox Company manufactures and markets consumer and professional products worldwide. The company operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers home care cleaning and disinfecting products, bleach, clog removers, and laundry additives under the Clorox, Clorox2, Pine-Sol, Scentiva, Tilex, Liquid-Plumr, Poett, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand in the United States. The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; water-filtration products under the Brita brand; and natural personal care products under the Burt's Bees brand in the United States. The International segment provides laundry additives, home care products, bags and wraps, cat litter products, water-filtration systems, professional cleaning and disinfecting products, natural personal care products, food, grilling products, and digestive health products internationally primarily under the Clorox, Glad, Poett, Brita, Burt's Bees, Pine-Sol, Ever Clean, Clorinda, Chux and Fresh Step Brands. It also offers vitamins, minerals, and supplement products under the Natural Vitality, RenewLife, NeoCell, and Rainbow Light brands. The company sells its products through mass retailers; grocery outlets; warehouse clubs; dollar stores; home hardware centers; drug, pet, and military stores; third-party and owned e-commerce channels; and distributors, as well as a direct sales force. The company was founded in 1913 and is headquartered in Oakland, California.
52-Week Range
52W Low
—
52W High
Position in Range
—
RSI (14)
0 · Oversold
RSI 58
Overbought · 100
Signal
Neutral
EMA Price Levels
Volume Analysis
Momentum Dashboard
Trend Strength
Detected Patterns
2Bullish
1Bearish
0Neutral
▲ Double Bottom — Two lows ~$86.31 — bullish reversal confirmed
▲ Double Bottom — Two lows ~$91.47 — bullish reversal confirmed
▼ Bear Flag — Breakdown after -9% pole — bearish continuation
View overlays on the price chart via Chart tab → Pattern Overlays.
EPS — History & Forecast
Estimate
Beat
Miss
Forecast
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Revenue — History & Forecast
Revenue
Forecast
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EPS Beat Rate
75%
6/8 quarters
Wall Street Consensus
HOLD
BuyHoldSell
Price Target Range
$102.35
+2.7% upside
Low $77
—
High $155
Consensus
Current price
Wall Street Analyst Ratings
| Firm | Rating | Change | Action | Date |
|---|---|---|---|---|
| Jefferies | Hold | Buy → Hold | ▼ Downgrade | 2026-07-28 |
| Evercore ISI Group | Underperform | — | ↔ Maintain | 2026-07-23 |
| Barclays | Underweight | — | ↔ Maintain | 2026-07-21 |
| BNP Paribas | Neutral | — | ↔ Maintain | 2026-07-20 |
| JP Morgan | Underweight | — | ↔ Maintain | 2026-07-16 |
| UBS | Neutral | — | ↔ Maintain | 2026-07-16 |
| Wells Fargo | Equal-Weight | — | ↔ Maintain | 2026-05-18 |
| Citigroup | Neutral | — | ↔ Maintain | 2026-05-01 |
| Morgan Stanley | Equal-Weight | — | ↔ Maintain | 2026-04-23 |
| Deutsche Bank | Hold | — | ↔ Maintain | 2026-03-30 |
| TD Cowen | Hold | — | ↔ Maintain | 2026-01-08 |
| Goldman Sachs | Sell | — | ↔ Maintain | 2026-01-07 |
Jefferies
2026-07-28
Hold
(from Buy)
▼ Downgrade
Evercore ISI Group
2026-07-23
Underperform
↔ Maintain
Barclays
2026-07-21
Underweight
↔ Maintain
BNP Paribas
2026-07-20
Neutral
↔ Maintain
JP Morgan
2026-07-16
Underweight
↔ Maintain
UBS
2026-07-16
Neutral
↔ Maintain
Wells Fargo
2026-05-18
Equal-Weight
↔ Maintain
Citigroup
2026-05-01
Neutral
↔ Maintain
Morgan Stanley
2026-04-23
Equal-Weight
↔ Maintain
Deutsche Bank
2026-03-30
Hold
↔ Maintain
TD Cowen
2026-01-08
Hold
↔ Maintain
Goldman Sachs
2026-01-07
Sell
↔ Maintain
Profitability
Gross Margin
43.85%TTM
Op. Margin
17.01%TTM
ROE
546.10%TTM
Rev. Growth
0.10%YoY
Free Cash Flow
62.75MTTM
FCF Yield
—TTM
Balance Sheet
Debt / Equity
4876.09MRQ
Current Ratio
0.84MRQ
Cash
1.19BMRQ
Total Debt
4.49BMRQ
Net Debt
—MRQ
Income
Div. Yield
4.94%TTM
Annual Rate
4.96Fwd
Payout Ratio
80.33%TTM
Dividend History
Payout Ratio (TTM): 80.33%
| Date | Amount / Share | Yield at Payment |
|---|---|---|
| 2026-04-22 | $1.2400 | 1.28% |
| 2026-01-28 | $1.2400 | 1.15% |
| 2025-10-22 | $1.2400 | 1.07% |
| 2025-08-13 | $1.2400 | 1.04% |
| 2025-04-23 | $1.2200 | 0.92% |
| 2025-01-29 | $1.2200 | 0.81% |
| 2024-10-23 | $1.2200 | 0.81% |
| 2024-08-14 | $1.2200 | 0.90% |
| 2024-04-23 | $1.2000 | 0.89% |
| 2024-01-23 | $1.2000 | 0.91% |
| 2023-10-24 | $1.2000 | 1.08% |
| 2023-08-08 | $1.2000 | 0.82% |
| 2023-04-25 | $1.1800 | 0.80% |
| 2023-01-24 | $1.1800 | 0.94% |
| 2022-10-25 | $1.1800 | 0.95% |
| 2022-07-26 | $1.1800 | 0.93% |
| 2022-04-26 | $1.1600 | 0.92% |
| 2022-01-25 | $1.1600 | 0.77% |
| 2021-10-26 | $1.1600 | 0.84% |
| 2021-07-27 | $1.1600 | 0.75% |
| 2021-04-20 | $1.1100 | 0.68% |
| 2021-01-26 | $1.1100 | 0.62% |
| 2020-11-03 | $1.1100 | 0.63% |
| 2020-07-28 | $1.1100 | 0.58% |
| 2020-04-21 | $1.0600 | 0.67% |
| 2020-01-28 | $1.0600 | 0.83% |
| 2019-10-29 | $1.0600 | 0.87% |
| 2019-07-30 | $1.0600 | 0.79% |
| 2019-04-23 | $0.9600 | 0.78% |
| 2019-01-22 | $0.9600 | 0.79% |
| 2018-10-30 | $0.9600 | 0.79% |
| 2018-07-31 | $0.9600 | 0.90% |
| 2018-04-24 | $0.9600 | 1.06% |
| 2018-01-23 | $0.8400 | 0.75% |
| 2017-10-24 | $0.8400 | 0.85% |
| 2017-07-17 | $0.8400 | 0.83% |
| 2017-04-17 | $0.8000 | 0.78% |
| 2017-01-23 | $0.8000 | 0.87% |
| 2016-10-24 | $0.8000 | 0.90% |
| 2016-07-25 | $0.8000 | 0.80% |
How CLX Makes Its Money
Cash Flow Breakdown
Quarterly Metrics
| Quarter | Revenue | Rev YoY | Gross Profit | Op. Income | Net Income | Net YoY | Gross % | Op % | Net % |
|---|
Full Key Statistics
Valuation
| Market Cap | N/A |
| Enterprise Value | 15.50B |
| Trailing P/E | 16.20 |
| Forward P/E | 16.73 |
| PEG Ratio (5yr) | 2.24 |
| Price/Sales (ttm) | N/A |
| Price/Book (mrq) | -179.84 |
| EV/Revenue | 2.29 |
| EV/EBITDA | 12.17 |
Share Statistics
| Avg Vol (3m) | 2.86M |
| Shares Outstanding | N/A |
| Float | 120.51M |
| % Held by Insiders | 0.72% |
| % Held by Institutions | 86.35% |
| Short Ratio | 4.64 |
| Short % of Float | 11.12% |
Profitability
| Gross Margin | 43.85% |
| Operating Margin (ttm) | 17.01% |
| Profit Margin | 11.18% |
| Return on Assets (ttm) | 11.04% |
| Return on Equity (ttm) | 546.10% |
Income Statement
| Revenue (ttm) | 6.76B |
| Revenue Growth (yoy) | 0.10% |
| Gross Profit (ttm) | 2.96B |
| EBITDA | 1.27B |
| Net Income (ttm) | 756.00M |
| Diluted EPS (ttm) | 6.15 |
| EPS Growth (yoy) | 2.70% |
Balance Sheet
| Total Cash (mrq) | 1.19B |
| Total Debt (mrq) | 4.49B |
| Debt / Equity (mrq) | 4876.09 |
| Current Ratio (mrq) | 0.84 |
| Book Value / Share | -0.55 |
| Operating CF (ttm) | 576.00M |
| Free Cash Flow (ttm) | 62.75M |
Trading & Dividends
| Beta (5Y) | 0.53 |
| 50-Day MA | 95.11 |
| 200-Day MA | 104.59 |
| Fwd Dividend Yield | 494.00% |
| Payout Ratio | 80.33% |
Ownership Breakdown
Institutional 86.35%
Insider 0.72%
Public 12.9%
Short Interest
11.12% of float
High
Institutional 13F Holdings
Famous investors who disclosed a position in CLX in their latest SEC 13F filing.
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Insider Transactions
| Date | Insider | Role | Transaction | Shares | Value |
|---|---|---|---|---|---|
| 2026-06-17 | HILT ANGELA CHRISTINE | Officer | Stock Award(Grant) at price 94.97 per share. | 26,324 | $2,499,990 |
| 2026-06-17 | HYDER CHRIS T | Chief Operating Officer | Stock Award(Grant) at price 94.97 per share. | 42,118 | $3,999,946 |
| 2026-06-17 | BELLET LUC | Chief Financial Officer | Stock Award(Grant) at price 94.97 per share. | 42,118 | $3,999,946 |
| 2026-06-17 | MARRINER KIRSTEN | Officer | Stock Award(Grant) at price 94.97 per share. | 26,324 | $2,499,990 |
| 2026-05-05 | BREBER PIERRE R. | Director | Purchase at price 85.82 per share. | 5,000 | $429,124 |
| 2025-11-21 | BREBER PIERRE R. | Director | Purchase at price 104.13 per share. | 4,000 | $416,516 |
| 2025-10-03 | REYNOLDS ERIC H | Chief Operating Officer | Stock Award(Grant) at price 122.25 per share. | 15,489 | $1,893,530 |
| 2025-10-03 | RENDLE LINDA J | Chief Executive Officer | Stock Award(Grant) at price 122.25 per share. | 43,370 | $5,301,982 |
| 2025-10-03 | HILT ANGELA CHRISTINE | Officer | Stock Award(Grant) at price 122.25 per share. | 8,672 | $1,060,152 |
| 2025-10-03 | PECK LAURENE E | Officer | Stock Award(Grant) at price 122.25 per share. | 1,418 | $173,350 |
| 2025-10-03 | HYDER CHRIS T | Officer | Stock Award(Grant) at price 122.25 per share. | 6,812 | $832,767 |
| 2025-10-03 | BELLET LUC | Chief Financial Officer | Stock Award(Grant) at price 122.25 per share. | 2,581 | $315,527 |
| 2025-10-03 | MARRINER KIRSTEN | Officer | Stock Award(Grant) at price 122.25 per share. | 9,293 | $1,136,069 |
| 2025-10-03 | GRIER STACEY | Officer | Stock Award(Grant) at price 122.25 per share. | 9,913 | $1,211,864 |
| 2025-09-16 | REYNOLDS ERIC H | Chief Operating Officer | Stock Award(Grant) at price 124.85 per share. | 9,611 | $1,199,933 |
| 2025-09-16 | RENDLE LINDA J | Chief Executive Officer | Stock Award(Grant) at price 124.85 per share. | 34,281 | $4,279,983 |
| 2025-09-16 | HILT ANGELA CHRISTINE | Officer | Stock Award(Grant) at price 124.85 per share. | 7,048 | $879,943 |
| 2025-09-16 | PECK LAURENE E | Officer | Stock Award(Grant) at price 124.85 per share. | 1,441 | $179,909 |
| 2025-09-16 | HYDER CHRIS T | Officer | Stock Award(Grant) at price 124.85 per share. | 7,208 | $899,919 |
| 2025-09-16 | BELLET LUC | Chief Financial Officer | Stock Award(Grant) at price 124.85 per share. | 7,368 | $919,895 |
| 2025-09-16 | MARRINER KIRSTEN | Officer | Stock Award(Grant) at price 124.85 per share. | 7,689 | $959,972 |
| 2025-09-16 | GRIER STACEY | Officer | Stock Award(Grant) at price 124.85 per share. | 3,364 | $419,995 |
| 2025-09-16 | BARTON NINA | Officer | Stock Award(Grant) at price 124.85 per share. | 7,208 | $899,919 |
| 2025-09-04 | REYNOLDS ERIC H | Chief Operating Officer | Sale at price 123.78 per share. | 15,041 | $1,861,847 |
| 2025-09-04 | REYNOLDS ERIC H | Chief Operating Officer | Conversion of Exercise of derivative security at price 111.60 per share. | 15,210 | $1,697,436 |
HILT ANGELA CHRISTINE
Officer
Stock Award(Grant) at price 94.97 per share.
2026-06-17
26,324 sh
$2,499,990
HYDER CHRIS T
Chief Operating Officer
Stock Award(Grant) at price 94.97 per share.
2026-06-17
42,118 sh
$3,999,946
BELLET LUC
Chief Financial Officer
Stock Award(Grant) at price 94.97 per share.
2026-06-17
42,118 sh
$3,999,946
MARRINER KIRSTEN
Officer
Stock Award(Grant) at price 94.97 per share.
2026-06-17
26,324 sh
$2,499,990
BREBER PIERRE R.
Director
Purchase at price 85.82 per share.
2026-05-05
5,000 sh
$429,124
BREBER PIERRE R.
Director
Purchase at price 104.13 per share.
2025-11-21
4,000 sh
$416,516
REYNOLDS ERIC H
Chief Operating Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
15,489 sh
$1,893,530
RENDLE LINDA J
Chief Executive Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
43,370 sh
$5,301,982
HILT ANGELA CHRISTINE
Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
8,672 sh
$1,060,152
PECK LAURENE E
Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
1,418 sh
$173,350
HYDER CHRIS T
Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
6,812 sh
$832,767
BELLET LUC
Chief Financial Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
2,581 sh
$315,527
MARRINER KIRSTEN
Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
9,293 sh
$1,136,069
GRIER STACEY
Officer
Stock Award(Grant) at price 122.25 per share.
2025-10-03
9,913 sh
$1,211,864
REYNOLDS ERIC H
Chief Operating Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
9,611 sh
$1,199,933
RENDLE LINDA J
Chief Executive Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
34,281 sh
$4,279,983
HILT ANGELA CHRISTINE
Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
7,048 sh
$879,943
PECK LAURENE E
Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
1,441 sh
$179,909
HYDER CHRIS T
Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
7,208 sh
$899,919
BELLET LUC
Chief Financial Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
7,368 sh
$919,895
MARRINER KIRSTEN
Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
7,689 sh
$959,972
GRIER STACEY
Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
3,364 sh
$419,995
BARTON NINA
Officer
Stock Award(Grant) at price 124.85 per share.
2025-09-16
7,208 sh
$899,919
REYNOLDS ERIC H
Chief Operating Officer
Sale at price 123.78 per share.
2025-09-04
15,041 sh
$1,861,847
REYNOLDS ERIC H
Chief Operating Officer
Conversion of Exercise of derivative security at price 111.60 per share.
2025-09-04
15,210 sh
$1,697,436